Janrain, the Portland, Ore.-based provider of customer identity management products, has secured $27 million in Series D funding in a round led by HighBar Partners. Existing investors Millennium Technology Value Partners, Split Rock Partners, Epic Ventures, Emergence Capital, RPM Ventures and DFJ Frontier also participated.
Janrain offers customer identity management. As digital complexity grows, your customers’ expectations do, too. The key to winning hearts—and wallets—starts with knowing who your customers are, and delivering the kinds of personalized interactions that will keep them coming back. Their customer identity management platform gives you the power to deliver unparalleled marketing experiences by streamlining customer identification with social login and registration, and enabling diverse engagement applications that generate even more rich customer data.